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distribution-engineering

v0.2.0

Get your product seen and adopted as an engineered, compounding system.

CodexClaude Code2 Skills

By Ossian HempelLicense: MIT0 GitHub starsUpdated 3 months ago

Directory evidence

Runtimes
Codex and Claude Code
Parsed components
2 skill or MCP entries
Source updated
Jul 7, 2026
Manifest status
Canonical path parsed

The directory validates manifest shape and source location. It does not execute the plugin or provide a security endorsement. Review the indexing methodology →

Install distribution-engineering for Codex and Claude Code

Installs for the current user
codex plugin marketplace add IchenDEV/agent-plugin-mkt
codex plugin marketplace upgrade agent-plugin-marketplace
codex plugin add distribution-engineering@agent-plugin-marketplace

Paste and run these commands in a terminal with Codex. They add and refresh the PluginsMP catalog, then install this plugin.

The installer fetches third-party code from the source repository shown on this page. This directory validates manifest structure and source location, but does not perform a security audit; review the manifest, components, and source before installing.

Get the source manually
git clone https://github.com/ossianhempel/distribution-engineering

Clone the source repository, then follow its setup instructions to add the plugin to a compatible client. The plugin root is plugins/distribution-engineering/.

Plugin files

plugins/distribution-engineering/
├── .codex-plugin/plugin.json
├── .claude-plugin/plugin.json
├── skills/de-brand/SKILL.md
└── skills/de-content-review/SKILL.md

Included Skills2

de-brandskills/de-brand/SKILL.md

Distribution Engineering — create or maintain BRAND.md, the project's positioning, audience, voice, and channel standards. Use when starting a new product's distribution, defining brand voice, or when prompts like "set up the brand doc", "define our voice", "who are we writing for", or "what's our positioning" come up. The foundational doc other de-* skills read as grounding.

de-content-reviewskills/de-content-review/SKILL.md

Distribution Engineering — review a piece of social/marketing content before publishing. Spawns a panel of persona subagents (hook, resonance, CTA/value, channel-fit, slop/voice) grounded in BRAND.md and DISTRIBUTION.md, gates their findings by confidence, and returns a ship / revise / rewrite verdict. Use for "review this post", "is this hook good", "check this before I publish", a tweet/thread/TikTok slideshow/LinkedIn/IG draft, or any short-form copy.

Plugin manifests2

plugins/distribution-engineering/.codex-plugin/plugin.json
{
  "name": "distribution-engineering",
  "version": "0.2.0",
  "description": "Get your product seen and adopted as an engineered, compounding system.",
  "author": {
    "name": "Ossian Hempel",
    "url": "https://github.com/ossianhempel"
  },
  "homepage": "https://github.com/ossianhempel/distribution-engineering",
  "repository": "https://github.com/ossianhempel/distribution-engineering",
  "license": "MIT",
  "keywords": [
    "marketing",
    "distribution",
    "brand",
    "content",
    "organic-growth",
    "compounding"
  ],
  "skills": "./skills/",
  "interface": {
    "displayName": "Distribution Engineering",
    "shortDescription": "Brand, distribution, and a compounding content memory for getting products seen.",
    "longDescription": "Distribution Engineering is the marketing-side analog of compound engineering: a suite of skills that treat getting a product seen and adopted as an engineered, compounding system. Define brand voice and positioning, build channel playbooks, and capture what each post taught you so future content is faster and data-informed.",
    "developerName": "Ossian Hempel",
    "category": "Marketing",
    "capabilities": [
      "Interactive",
      "Read",
      "Write"
    ],
    "websiteURL": "https://github.com/ossianhempel/distribution-engineering",
    "defaultPrompt": [
      "/de-brand define this product's voice and positioning"
    ],
    "screenshots": []
  }
}
plugins/distribution-engineering/.claude-plugin/plugin.json
{
  "name": "distribution-engineering",
  "version": "0.2.0",
  "description": "Get your product seen and adopted as an engineered, compounding system — brand voice, distribution playbooks, and a content memory that gets smarter with every post.",
  "author": {
    "name": "Ossian Hempel",
    "url": "https://github.com/ossianhempel"
  },
  "homepage": "https://github.com/ossianhempel/distribution-engineering",
  "repository": "https://github.com/ossianhempel/distribution-engineering",
  "license": "MIT",
  "keywords": [
    "marketing",
    "distribution",
    "brand",
    "content",
    "organic-growth",
    "ai-powered",
    "compounding",
    "vibe-marketing"
  ]
}

For maintainers

If you maintain this plugin, link to this source-backed listing from your README so users can review its manifest and indexed components.

[distribution-engineering on Agent Plugins Marketplace](https://pluginsmp.com/plugins/distribution-engineering)